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Privacy policy
OUR END PTY LTD Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Chasing Rainbows Wine Co. (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some cookies installed on your device. Additionally, as you browse the Site, we collect information about individual web pages or products that you view, websites or search terms that referred you to the Site, and how you interact with the Site. This automatically collected information is referred to as “Device Information.”
We collect Device Information using the following technologies:
- Cookies: Data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies and how to disable them, visit allaboutcookies.org.
- Log Files: Track actions occurring on the Site and collect data, including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.
Additionally, when you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers and other payment methods), email address, and phone number. This information is referred to as “Order Information.”
When we discuss “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use Order Information that we collect generally to fulfill any orders placed through the Site (including processing payment information, arranging for shipping, and providing invoices and/or order confirmations). Additionally, we use Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with preferences you have shared with us, provide you with information or advertising related to our products or services.
We use Device Information that we collect to help us screen for potential risk and fraud (particularly your IP address) and, more generally, to improve and optimise our Site (for example, by generating analytics about how our customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your information as described above. For example, we use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: Google’s Privacy Policy. You can also opt out of Google Analytics here: Google Analytics Opt-out.
Finally, we may share your Personal Information to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other lawful requests for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, we may use your Personal Information to provide targeted advertisements or marketing communications we believe may interest you. For more information about how targeted advertising works, visit the Network Advertising Initiative’s educational page.
You can opt out of targeted advertising by visiting the Digital Advertising Alliance’s opt-out portal.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete it.
MINORS
The Site is not intended for individuals under the age of 18.
CHANGES
We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
CONTACT US
For more information about our privacy practices, questions, or if you would like to make a complaint, please contact us by e-mail at nick@73vulture.com or by mail using the details provided below:
73 Vulture Street, West End, Brisbane, QLD, 4101, Australia